MONTREAL, Jan. 21, 2019 /CNW/ - TD will be among the main sponsors when season 7 of La Voix kicks off on February 10, with Marc Dupré, Lara Fabian, Éric Lapointe and Alex Nevsky occupying the famous red coaches' chairs. Year after year, the Quebec version of the singing competition The Voice is the most watched show in the province and the edition with the highest market share of the entire franchise worldwide.
"Music reminds us that we are all connected through common interests and ideas," says Sylvie Demers, President, Quebec Market, TD Bank Group. "Each week, more than 2 million music fans tune in to La Voix and, in doing so, help grow and promote homegrown talent. That is why we are proud to be associated with this flagship program in Quebec's cultural landscape," adds Sylvie Demers.
"Quebecor is pleased that TD is partnering with La Voix. With its phenomenal ratings, this flagship program is the perfect vehicle to connect with Quebeckers. People here have a profound attachment to the show, year in and year out", states Donald Lizotte, Quebecor's Executive Vice President, Advertising Network.
In addition to La Voix, TD sponsors more than 90 music festivals and 100 community music programs across the country.
About TD Bank Group
The Toronto-Dominion Bank and its subsidiaries are collectively known as TD Bank Group ("TD" or the "Bank"). TD is the sixth largest bank in North America by branches and serves more than 25 million customers in three key businesses operating in a number of locations in financial centres around the globe: Canadian Retail, including TD Canada Trust, TD Auto Finance Canada, TD Wealth (Canada), TD Direct Investing, and TD Insurance; U.S. Retail, including TD Bank, America's Most Convenient Bank®, TD Auto Finance U.S., TD Wealth (U.S.), and an investment in TD Ameritrade; and Wholesale Banking, including TD Securities. TD also ranks among the world's leading online financial services firms, with more than 12 million active online and mobile customers. TD had CDN$1.3 trillion in assets on October 31, 2018. The Toronto-Dominion Bank trades under the symbol "TD" on the Toronto and New York Stock Exchanges.
About Quebecor
Quebecor, a Canadian leader in telecommunications, entertainment, news media and culture, is one of the best-performing integrated communications companies in the industry. Driven by their determination to deliver the best possible customer experience, all of Quebecor's subsidiaries and brands are differentiated by their high-quality, multiplatform, convergent products and services. Quebecor (TSX: QBR.A, QBR.B) is headquartered in Québec and employs more than 10,000 people in Canada.
A family business founded in 1950, Quebecor is strongly committed to the community. Every year, it actively supports more than 400 organizations working in the vital fields of culture, health, education, the environment and entrepreneurship.
SOURCE TD Bank Group
