Housing affordability is a significant issue across North America.
According to a 2024 survey by the Pew Research Center in the United States, 69% of Americans polled said they were “very concerned” about the cost of housing.
In Canada, recent data from the Canadian Social Survey show similar stats. 45% of Canadians polled reported being “very concerned” about housing affordability due to the rising costs of housing or rent.
Affordable housing is an integral part of financial security. Unaffordable housing — often defined as costing more than 30% of a person’s income — can also negatively impact a person’s overall well-being and quality of life.
That’s why TD is committed to supporting customers as they try to purchase a home while navigating the challenging housing climate.
Meet Jordan Joseph, a young man who was eager to buy his first home but was unsure of how to make it happen in today's market, until he met Lillian Hernandez at TD Bank. As a seasoned mortgage professional, she knew the dream of homeownership was within reach for Jordan, if she could connect him to the right resources.
We're also proud to support organizations focused on improving the quality and accessibility of housing in communities across TD's North American footprint. One way the Bank does this is by working with community organizations that help people access affordable housing.
One of the organizations that is supported by TD is Raising the Roof — a charity committed to developing long-term solutions to help address homelessness across Canada.
Watch the video below to learn more about a recent Raising the Roof project.